CEO ' s MESSAGE
That partnership then unlocked conversations with other key stakeholders such as the vehicle manufacturers Tesla, JAECOO, OMODA, and Alpine, which came out in force to provide vehicles and opportunities for journalists to take part in their car fleets. The John Clark Motor Group, one of the largest dealer groups in the UK, was drawn to the event as it ties in with its own target of net zero by 2045 and it has deep roots in Dundee. Coming on board, the group provided a range of assets and benefits including use of its facilities for the event, and the loan of vehicles( VW, Skoda, Audi and Cupra) to competing teams. Once momentum began to build it accelerated, resulting in 21 entries( more than most ecoRally fields) and a range of national and international teams. The rally generated copious media coverage and reached audiences that are not usually engaged with our existing motorsport activities. My thanks go out to all the team involved in creating this groundbreaking event, and in so doing building relations with a whole new host of partners. We look forward to building on the momentum for 2026.
The ecoRally formed one of the bookends of the Motorsport UK Electric Weekend, with the London round of the FIA Formula E ABB World Championship providing the other. Formula E has evolved over the past 12 years into the second largest international single seater championship, with 11 teams and 22 drivers navigating the globe in a range of locations that are not normally associated with traditional motorsport. In the UK, since 2021, this has centred on the Excel exhibition complex in the old Docklands area of London, and in so doing attracts a young urban audience that enjoys the unconventional format and event presentation that is as much showbusiness as sport. The UK round welcomed the newly crowned FIA Formula E World Champion, Oliver Rowland, who had clinched the title two rounds earlier in Berlin.
Oliver is one of six( out of 22) British drivers on the grid and that includes fellow British driver, Jake Dennis, who was champion two years ago. It is quite extraordinary how Britain continues to provide a constant stream of talented drivers that take on the world in all the major disciplines and achieve success on the global stage. While a good part of this is a consequence of raw talent, there is no question that for many drivers it is also a question of persistence and endurance. For Oliver this is his seventh season in Formula E and as recently as two years ago he was talking about quitting the championship. He had previously been linked to Formula 1 teams, including Red Bull, Renault, and serving as a reserve driver for Williams. To be on the brink of success for so long and maintain motivation is impressive, and yet that is a key characteristic of so many who to go on to achieve greatness, and certainly this is a feature that is recognised by one of the most prestigious trophies in UK motor sport that is the Segrave trophy awarded by the Royal Automobile Club.
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Revolution- August 2025
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